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Inside-Out-Magazine-Cover

January 11, 2019

← Pool House

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hello@wholeheartedstudio.com.au

We acknowledge the Gubbi Gubbi people, the Traditional Custodians of the lands on which we live. We pay our respects to Elders, past and present of all Aboriginal and Torres Strait Islander nations.

For our Castlery campaign shoot, @hannahbeaden’s h For our Castlery campaign shoot, @hannahbeaden’s home became the perfect canvas for a vibrant mix of colour, contemporary design and just the right touch of retro. Playful details and plenty of personality were layered into the shoot, creating a relaxed visual story that feels fun and full of character, just like Hannah's home and family. The brief was to tie in with the colours of the outdoor summer campaign, while cosying things up a little more indoors, too. Speaking of fun, can we take a moment to appreciate the @castleryau x @tanfrance table lamp? Love! Styling @wholeheartedstudio Photography @mindicooke Home @hannahbeaden Furniture @castleryau
I still can’t quite wrap my head around how quickl I still can’t quite wrap my head around how quickly this year has gone, but would you believe we’re already looking ahead to 2027? If you have a project you’d like us to look after (shoots, campaigns or interior styling), we’re now taking bookings for the new year and would love to work with you. Get in touch at hello@wholeheartedstudio.com.au. We’d love to hear more about what you’re working on. And in the meantime, take a little scroll through my home studio. Photography @josettevanzutphen
Welcome to Wholehearted Studio 🤎 It’s not an easy Welcome to Wholehearted Studio 🤎 It’s not an easy task, distilling nearly 14 years of creative work, process and brand evolution into a short video that authentically captures what we do. But here goes. We’re a Sunshine Coast-based creative direction and styling studio, working with businesses, creatives and wholehearted people across Southeast Queensland and Australia. We thoughtfully curate beautiful photo shoots, campaigns and interior projects, bringing each one to life with personalised creativity. With experience styling for some of Australia’s most well-known magazines, independent brands and makers, as well as homeowners, we bring what we believe is a pretty comprehensive toolkit of experience to every project. From developing the creative direction and styling the details to writing campaigns and styling whole homes. At the end of the day, we don’t exist just to make things look beautiful. Our goal is always to help people show up as the most wholehearted version of themselves.
You’d be forgiven for thinking we only work on cot You’d be forgiven for thinking we only work on cottage-style homes if you’ve been following along here lately! But the truth is, we really love working on contemporary homes, too. There’s something lovely about the blank canvas of a newer home and the opportunity to bring it to life through thoughtful styling, colour, texture and those special finishing touches. For this project, we layered the home’s contemporary architecture with art, furniture, and a mix of unique handmade, vintage and new objects to create a warm aesthetic. We also got to work with some amazing Australian makers and brands, which, as you know, I absolutely love supporting. Here’s a closer look at the Rosalie Project, developed and built by our client @zone1projects, which was recently featured in @thelocalproject. Their most recently completed build also took home the Individual Home category at the Master Builders Brisbane Awards too! Creative Direction, Shoot and Interior Styling by @wholeheartedstudio Development and Build @zone1projects Architecture and interiors @daharchitecture Photography @brockb____ Video and Stop Motion @creative.mediahouse
Some favourite daytime photos from this weekend; s Some favourite daytime photos from this weekend; spent with my best friend of 26 years! I also got to see her new home, which has left me wanting to come home and rearrange absolutely everything in mine. Lol. Then we did our favourite thing to do together, which is visit antique stores around Brisbane. There was so much to see! We have a big week ahead with some big shoots to plan, houses to visit, and all the creative direction and styling work we do for our inner circle clients who we work for every month. But after a lovely weekend away, I’m feeling inspired and ready to get stuck into it all.
Castlery’s latest summer campaign was a special on Castlery’s latest summer campaign was a special one for us. When we style a shoot, our creative focus is usually on one home at a time; exploring its spaces, layers and unique personality through a series of settings within the home. It’s not often we’re given the opportunity to take that same creative direction and styling approach across two entirely different personal homes. For this campaign, we spent two consecutive days working across the homes of two local creatives, @hannahbeaden and @jaharnquinn, bringing their individual spaces and carefully selected Castlery pieces to life through campaign and editorial imagery. Explore a collection of our favourite images from this project in our online Portfolio at wholeheartedstudio.com.au. Photography @mindicooke Styling @wholeheartedstudio Homes @hannahbeaden and @jaharnquinn Furniture, Decor and Tableware @castleryau
A Year of Making is the beautiful realisation of a A Year of Making is the beautiful realisation of a lifetime of creativity for @brookestyless. Working on location at Brooke and her husband Jake’s property for this shoot was such a full and fun week! Styling projects and vignettes to create editorial-style imagery for the entire book was a huge undertaking, but seeing it all come together in print makes every bit of the hard work worth it. A Year of Making by Brooke Styles is available for pre-order now! Publisher @hardiegrantbooks Client @alicehardiegrantbooks Author @brookestyless Photography @mallorysparklesphoto Styling Team @wholeheartedstudio

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